For those wondering what ClickFunnels Backpack is, it is a small part of the company’s full suite of products intended to create a sales funnel. It is a tool to help businesses track their affiliates. You get the Backpack when you choose ClickFunnels upgraded plan for $297 each month.
The Backpack is designed to assist you with making two-tier type commission plans, auditing quickly, reviewing commissions, and firing affiliates who have been less productive. This tool allows you to easily customize the feel and look of your sales affiliate program by using the drag and drop functionality of their funnel building function. You can scale your business even when you’re sleeping.
Similar to their application Actionetics, Backpack is available exclusively in ClickFunnels. Its inbuilt functionality makes setting everything up easy for those with little to no technical skills.
Why You Need ClickFunnels Backpack
When it comes to owning a business, you want to convert prospects to repeated buyers by using some sort of sales funnel. Setting up a successful sales funnel without software isn’t easy. Businesses run out of money to invest back into the enterprise or simply don’t have the skills and resources to sustain traffic.
Services like ClickFunnels ensure that your business gets the attention it deserves by converting customers and delivering your product to premium individuals. They help you achieve your ultimate goal: satisfy your customers. Happy customers will return to do more business.
Backpack is essential to this process as you need affiliates to help you take care of your marketing activities overall. ClickFunnels’ newest tool makes paying for commissions for every lead your affiliates bring easier. This allows you to focus on making your services and products better than the competition.
ClickFunnels Backpack Features
Dashboard Area
When you first open ClickFunnels Backpack, you’ll first encounter the dashboard. This interface is where you’ll find the general information regarding your affiliate data. You’ll find the number of affiliates you have, how much you have paid them so far, what the money owed is, and how much they’ve made you.
Affiliate Section
The affiliate section is where you truly get to view all of your affiliates in your program. With this feature from Backpack, you can manually add a new affiliate (by simply clicking on the “Add New Affiliate” link) and editing the information you have on each affiliate (like their name, phone, address, email, etc.). Whenever you have a new person sign up for your program, the software will automatically add them to your list of affiliates.
This section acts as the central hub for your affiliates. Your promoters have access to all the necessary promotional materials you want to provide to them. These materials include:
Swipe copy
Email templates
Links
Articles
Banner images
All of the resources you need to promote are found there.
Commissions Section
You can find the money your affiliates have been earning through their links and the commission you have to pay. The full information you see includes:
- Services and products you’ve sold
- Which affiliate earned it
- The amount of money earned
- The due date for the commission
Payment Methods
In the payment section of the Backpack interface, you’ll find the most important information in the software. In this section, you’ll keep track of all of the commissions that have been earned by your affiliates. It shows:
- When the payment is due
- Past payments
- If there are any future commissions
To pay your affiliates through this feature, all you have to do is verify the payment amounts. Then you just have to push the Pay Now button. This link will send you straight to PayPal for a direct and easy payment. You can even write them a check if you like to do things old-school.
Commission Plans
In the Commission Plans section, you can arrange how much of a commission your affiliates earn when they market your services and products. You can tweak a few things within this section to help you instigate your affiliates to promote your products and compensate them.
An example of a plan you can create in this section is the 2-tier plan. When your affiliates prompt another affiliate marketer to promote your goods, they earn money from the product that the new affiliate sells. This incentivizes your affiliates with the chance to earn a higher commission.
Affiliate Types
The Affiliate Types section works in sync with the section for commission planning. It allows you to create names that correspond with your different kinds of affiliates. This feature becomes useful if you’re planning to offer a commission-based plan that’s multi-tiered, or if you have a large number of programs for your services.
Affiliate Funnels
The final section on ClickFunnels Backpack affiliate program is the Affiliate Funnels, where you can find the affiliate programs listed. If your business does not have a funnel associated with your affiliate programs, then this section will appear blank.
How to Operate ClickFunnels Backpack
As mentioned earlier, you need no prior tech skills to master and implement Backpack. However, if you can’t seem to figure it out or you feel you need special training, then you have a couple of options. You can use our resources here to brush up on your ClickFunnels knowledge, or you can opt for an advanced plan.
How Backpack Can Craft Your Commission Plan
Step 1: Once you’ve clicked on the Commission Plan section, you can click on Add Commission Plan link.
Step 2: You then enter the commission’s name, the currency used for it, and the status of the plan.
Step 3: From there, you can choose the type of affiliate by clicking on it. Doing this will segment the partners that are to receive the commission being set up.
Step 4: After you’ve done the third step, you want to click the Add New Tier link. This will allow you to set the payment type, how many months there are before pay, and the number of commissions. You can add multiple tiers in each Commission Plan, depending on how many tiers you need.
Why Backpack Differs From the Rest
There are a few aspects that make ClickFunnels’ Backpack affiliate program worth your consideration:
Utilizes Sticky Cookies
The most notable feature that ClickFunnels Backpack offers is sticky cookies. Sticky cookies allow you to profit from anyone who uses your affiliate links and later buys another product. Your affiliate would earn a commission from both sales even if they didn’t click on an affiliate link the second time. This concept also applies to ClickFunnels’ affiliate marketers.
For example, if someone gets an item for free through the use of an affiliate link, when that someone later subscribes or buys a related product, no matter the weeks or months that have gone by, you’ll get a commission from that second purchase.
Only Works With US Dollars
Currently, ClickFunnels Backpack supports only USD and no other currencies. This aspect does make it a bit unfriendly toward businesses that are located in other countries where the US dollar isn’t the primary currency.
On the other hand, USD can be exchanged for other currencies worldwide.
Supports Payment Gateways
Backpack supports a wide range of payment gateways for affiliate tracking of sales. This includes:
- Braintree
- ClickBank
- Warrior Plus
- Bluesnap
- PayPal
- Stripe
- Recurly
- JVZoo
- EasyPayDirect
- NMI
- Ontraport
Is Backpack Really That Important?
If you’re someone who wants to see your sales grow, then you need to invest in ClickFunnels so that thousands will see your services. You get your product in front of potential customers by creating a sales funnel faster than other strategies. Once that is done, you need to keep track and manage it, which is where Backpack comes into play as a necessary tool. With Backpack, you know you’ll get the best interface to manage and pay partners who will get your brand in front of new customers.
Investing in ClickFunnels services is an all-in-one commitment. While similar services offer robust affiliate marketing management platforms, ClickFunnels give you a great affiliate system with Backpack plus membership software, an email automation tool with Actionetics, and an easy-to-use funnel builder.
With ClickFunnels’ Backpack affiliate system, your company can make more money and succeed in the long run. ClickFunnel will help set you apart as a business and assist you in attaining your goals as an affiliate and as a business owner.
Need More ClickFunnels Help?
Check out all of our ClickFunnels and Backpack resources here.